“[T]he customer is king. And data sharing increases comfort and convenience for customers, improves products and services, and contributes to achieving societal goals such as improving road safety, reducing fuel consumption and facilitating traffic management,” says Eric-Mark Huitema Director General of European Automobile Manufacturers’​ Association (ACEA).

“[The] principle that should guide the future framework for

Consent seems to be the hardest word.

“Ad tech companies are investing in better consent and preference experiences for end users simply because they have no other choice but to try and emerge as brands that end users can safely trust,” says Romain Gauthier Gauthier, CEO and co-founder of French consent management platform Didomi.

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“Canada Privacy Commissioner Daniel Therrien said key parts of the proposed Consumer Privacy Protection Act (CPPA, also known as Bill C-11) won’t increase consumers’ control over their data. He suggested quick and effective remedies for violating the law and encouraged innovation.

“[The CPPA “leaves out an important facet of our current legislation, the idea that

“Complying with GDPR and ethical considerations when developing a digital service is actually a ‘win win situation.'” – says Forbrukerrådet’s eloquent Finn Lützow-Holm Myrstad in a conversation with IAPP – International Association of Privacy Professionals’ Jedidiah Bracy.

Some key points:
  • If you don’t collect the data, it can’t be peaked or misused. If there is

“Cookie replacement solutions connecting first-party data to individual ads through universal IDs are coming, but rather than chasing a retooled version of a historically clunky solution, marketers should build new data frameworks that employ statistical modeling and AI to illustrate a probabilistic media journey,” says Mark Sturino, VP of data and analytics at Good Apple.

“A vast body of research has shown [mobility] data is highly reidentifiable. Previously, researchers showed that knowing four random points of someone’s trajectory points, such as when and where you take your morning coffee, was enough to uniquely identify that person 95% of the time in a dataset of 1.5 million people. Other studies have

U.S. lawmakers have reintroduced legislation to protect connected devices.

“IoT” should also stand for “Internet of Threats” until we put in place appropriate cybersecurity safeguards, said U.S. Sen Ed Markey.

The Hill reports that the Cyber Shield Act introduced by Sen. Markey and Rep. Ted Lieu would:

  • Create a voluntary cybersecurity certification program for internet-connected

Do you know that your car knows if you are 2fast2furious?

The California Senate Judiciary Committee approved with bipartisan support SB 346, a bill by Sen. Bob Wieckowski (D-Fremont) regarding consumer choice related to the installation and use of in-vehicle cameras.

Key points:
  • Require that consumers be prominently informed at the time of purchase if